Looking For Ways To Lower Postage Costs?
Every Door Direct Mail / EDDM
With Every Door Direct Mail® service from the U.S. Postal Service®, or EDDM for short, you can target markets in nearby neighborhoods / zip codes you want to reach, all at great rates. Simply identify the areas you would like to target, and your printed piece is delivered with the day’s mail to every address. By eliminating the need to purchase address lists and by reducing mail preparation time, EDDM lowers mailing costs and allows you to reach a greater number of existing and prospective customers for the same postage budget. EDDM s ideal for coupon magazines, community publications with local advertisers, city consumer magazines, direct mail and much more for audiences within zip codes you have identified to target .
▪️ No mailing list needed.
▪️ No need to purchase Postal Permit.
▪️ USPS discounted postage rates.
What Every Door Direct Mail Brings To Your Business
▪️ Helps your magazine or direct mail succeed. Create an advertising buzz at low postage costs that gets your printed piece noticed and delivered effectively at affordable rates.
▪️ Reaches target consumers. With EDDM, you can saturate an entire neighborhoods / zip codes, and your mailing gets directly into the hands you want to reach.
▪️ Flexible. Every Door Direct Mail is ideal for spot saturation or larger distribution, all at lower postal rates.
People use Every Door Direct Mail® (EDDM®) services to promote their business within the local community. If you’re having a sale, opening a new location, or offering coupons, EDDM can help you send postcards, menus, flyers, magazines and direct mail to the right customers. Use the EDDM Online Tool to map ZIP Code(s)™ and neighborhoods—even filter by age, income, or household size1 using U.S. Census data.
EDDM User Guide PDF
▪️https://www.usps.com/business/pdf/every-door-direct-mail-user-guide.pdf
Quick Compare – See the two ways you can create your own EDDM mailings and get them to The Postal Service® for delivery: Use Every Door Direct Mail – Retail® (EDDM Retail) or enter an EDDM bulk mailing at a Business Mail Entry Unit (BMEU).
EDDM Retail Features
▪️ Great for small businesses, restaurants, realtors, and local political campaigns
▪️ Use a USPS.com account
▪️ Send at least 200 and up to 5,000 pieces per day per ZIP Code™
▪️ Drop off your EDDM mailing at the Post Office™
▪️ No special mailing permit needed
▪️ Pay online or at the Post Office
EDDM BMEU Features
▪️ Best for large volume mailers
▪️ Use a Business Customer Gateway account to prepare and enter a bulk mailing
▪️ No volume limit on size of the mailing, multiple ZIP Codes™ can be selected
▪️ Drop off mailings at a large USPS mail processing center (BMEU)
▪️ Pay with a bulk mailing permit